Palm is an AI-powered platform that optimises liquidity with cash flow insights and intelligent fund management
When Tech takes over the busywork, you get to lead — Sonder’s Treasury reimagined
Desired Outcomes
To strengthen their treasury forecasting capabilities and drive more confident financial decision-making, Sonder was looking to:
Reduce variability in cash inflows caused by external and unpredictable factors
Decrease time spent reconciling variances between forecasted and actual cash flows
Improve accuracy of cash outflow forecasts by streamlining collaboration with internal stakeholders
Accelerate the process of updating and analyzing rolling forecasts
Limit forecasting errors caused by anomalies, outliers, or one-off events
Enhance evaluation of forecast quality through more robust and actionable variance analysis
The Treasury Therapist Enters: First, We Listen
Sonder’s treasury team wasn’t in crisis. But like many modern finance functions, they were operating under a weight of legacy tools, inefficient workflows, and mental friction. Searching for transactions, running manual forecasts, and chasing down data created a daily drag on productivity and morale.
Palm didn’t just offer new software. It offered the possibility to start thinking about treasury in a fundamentally different way—one that challenges the industry norm of accepting inefficiencies as the status quo. With Palm, Sonder's team began to rethink their relationship with everyday tasks, questioning why things were done a certain way and discovering how technology could liberate them from repetitive processes.
Our team met Sonder’s treasury team where they were, listened to their pain points, and designed around real user needs. The result? A more intuitive, modern treasury experience that aligned with how finance teams actually work.
“I use Palm 20 to 30 times a day. I just drop in the currency, amount, date range—and it’s there. It never fails.”
– Rob Miller, Treasury Team, Sonder
Rob’s Story: From Searching to Seeing
For Rob, finding a single transaction used to take five to ten minutes in their previous treasury system. That might seem minor—until you realize he was repeating this process 20 to 30 times a day. Each delay chipped away at productivity, clarity, and the ability to respond quickly to the business.
“In our old system—it would take five to ten minutes to find a payment sometimes. In Palm, it’s seconds. Literally.”
With Palm, Rob now logs in alongside his core tools like NetSuite and Stripe. The homepage instantly surfaces relevant financial data, and advanced filters let him pinpoint exactly what he needs—without complex configurations or second-guessing.
“I have Palm open all day long. I log in, drop down the currency, select an amount range— It’s super easy to use. I use it constantly.”
Palm didn’t just speed things up. It made daily treasury work accessible, intuitive, and less mentally taxing.
“It's dummy-proof. I could show someone once in 10 seconds and they'd know exactly how to check a payment. That’s how intuitive it is.”
Erik’s Story: From Forecasting to Forward Thinking
With over a decade in treasury, Erik brings the strategic oversight. His role isn’t just to track cash—it’s to anticipate it. Before Palm, reporting was manual, time-consuming, and inconsistent. Producing a visual report for senior leadership meant exporting raw data, cleaning it, and creating charts in spreadsheets.
“Right now, with other tools I have to download reports, clean the data, then format it all to make it presentable. With Palm, that’s gone. The visuals are already there—ready to share, ready to use.
It just makes reporting part of the process, not a separate project.”
Today, Erik uses Palm for real-time forecasting, tracking funding requirements, and building dashboards that reflect up-to-date financial positions. He pulse-checks Palm's insights against his manual forecasts to catch discrepancies—and sometimes, Palm sees things before he does.
“Palm captures patterns that are hard to track manually. It’s like having a second brain checking my work.”
What You Should Demand From Any Cash Management Solution
Palm wasn't just a new system—it redefined the standard for what finance and treasury teams should expect from technology. For too long, teams like Sonder’s had accepted tedious workarounds and clunky processes as just part of the job. Palm challenged that.
What Palm proved is that intuitive tools, smart workflows, and proactive design aren’t a luxury—they’re a baseline. From transaction searches to automated reporting and real-time forecasting, Palm offered a clear alternative to legacy inefficiencies.
By eliminating repetitive tasks and surfacing insights faster, Palm helped Sonder reclaim time, reduce human error, and take a leadership role in how treasury should function in a modern, tech-enabled organization.
AR Reconciliation
5–10 minutes per search
CASH FORECASTING
Manual in excel, prone to oversight, inefficient cash utilisation
REPORTING
Manual exports
& edits
Variance analysis
Difficult to track, no continuous improvement of forecasts
AR Reconciliation
Instant results with advanced filters capabilities
CASH FORECASTING
Daily refreshed forecasts, real-time pulse checks and idle cash visibility
REPORTING
Customised, highly interactive and insightful reports
Variance analysis
Automated variance detection unlocks hidden liquidity
The Strategic Unlock:
Sonder Can Dream Bigger Now
This isn't just a story about saving time. It's about making space. With Palm, Sonder’s treasury team reclaimed hours and repurposed them into strategic value—giving them the ability to think, lead, and innovate.
“It used to take me hours a day to find payments. Now I’m focused on follow-through, not follow-up.”
“Palm didn’t replace our workflows. It replaced the noise.”
Measurable Impact with Palm
When Sonder adopted Palm, the treasury team gained more than just a tool — they unlocked new levels of efficiency, responsiveness, and data clarity that transformed how they work with internal teams, report to leadership, and manage risk.
1. Over 7 Hours Saved Weekly on Reconciliation
By reducing payment lookup time from 10+ minutes per query to under 30 seconds, Palm saves more than 1 hour per day — totaling over 35 hours per month of reclaimed reconciliation time.
2. 4x Faster Internal Response Times
Response time to Sales and Billing teams has improved from approximately 10 minutes to under 2 minutes, accelerating customer cash application and boosting internal service levels.
3. 60% Reduction in Reporting Time
Customizable dashboards and automated transaction coding have eliminated manual formatting, saving 30 minutes per day and streamlining executive-level reporting cycles.
4. Full Confidence in Shared Financial Data
AI-driven transaction tagging enables Finance to share reporting with leadership and cross-functional teams with complete confidence in accuracy, clarity, and completeness.
5. Detection of Critical Anomalies
Palm identified a misclassified payroll transaction live — something legacy tools missed — enabling quick corrective action and ensuring accurate cash positioning.
6. 1 Hour per Day Freed Up Through Cross-Functional Autonomy
By enabling teams like Billing and Tax to self-serve transaction research and reporting, Treasury has reduced internal support requests and improved team-wide efficiency.
7. Frictionless Onboarding Across Departments
Palm’s intuitive user experience encouraged rapid adoption beyond Treasury, allowing other teams to operate independently without additional training or support burden.
What they’d tell to other treasurers
“Whether you’re head of finance or handling collections, Palm is intuitive, fast, and smart. It just works.”
“Palm’s user experience makes it accessible for everyone in finance—and the teams connected to it. Everyone who depends on treasury should be in the platform. That’s how collaboration gets faster, easier, and more aligned.”
Ready for Your Treasury Reboot?
If you’re still managing cash through workarounds and spreadsheets, it’s time to rethink what’s possible.Palm lifts the weight of manual work, unlocks strategic headspace, and helps modern finance teams lead with clarity.
Curious about Palm? Talk with one of our Treasury Experts
